Case Study© 2011
Fashion Takes Flight
Harvey NicholsHong Kong© 2011
Industry
Fashion & TextilesHarvey Nichols’ Hong Kong Opening
BaseCreate helped luxury fashion brand Harvey Nichols launch in Hong Kong. The grand opening, hosted at the prestigious Pacific Place mall, was a talk of the town event that featured a catwalk-inspired party and innovative product-inspired art installations spread throughout the mall. Providing end-to-end event management, BaseCreate ensured every detail of the launch—from concept to execution—reflected the brand’s luxury and style.