Brand Strategy & Voice
Questions we answer:
- How do we distil our reasons for existing into one core purpose?
- Which message will resonate with our customers the strongest?
- What does our brand deliver that customers can't find elsewhere?
- How do we simplify our cluttered brand portfolio?
- How can we pick a memorable brand name that reflects our differentiation?
- How can we evolve our brand to reach a younger audience?
Branding & Design
Questions we answer:
- What kind of visual identity will resonate the most with my customers?
- What do we need to consider when choosing a logo?
- How can I give my brand a more contemporary look without sacrificing brand recognition?
- How can the brand identity reflect our brand purpose?
- How can we stand out and win maximum shelf space with our packaging?
- How can we roll out our brand in a consistent way?
Digital & Web
Questions we answer:
- How do we express our brand strategy through a digital experience?
- How do we translate our business into a digital experience?
- Where in the sales funnel can we make the most impact on conversions?
- What new service lines can we introduce to capture unmet opportunities?
- We want to take our brand into the metaverse – how do we start?
- What tech stack should we use for our website?
Content & Campaigns
Questions we answer:
- How can we turn our brand story into an experience?
- How do we create a multi-channel brand activation campaign for our brand?
- Our product is really complex – how do we activate it in a compelling way?
- How can we do a collaboration with a brand we like?
- How can we streamline our content to be shareable on all our channels?
- How can we talk more about ESG topics in a credible way?
Events & Activations
Questions we answer:
- How can we drive deeper connections at our next event?
- How can we surprise our customers – they’ve seen it all before?
- How do we create an event in Sandbox or Decentraland?
- How can we increase digital interaction at our fashion shows?
- How far can we push the event format for our corporate clients?
- We want to use AR at our event – how can we integrate that?
design for your whole journey
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Brand Strategy & Voice
Research and Insight
Brand Strategy
Brand Purpose & Positioning
Competitive Study
Naming & Copywriting
Brand Architecture
Questions we answer
Branding & Design
Logo & Visual Identity
Brand Guidelines & Toolkits
Packaging Design
Print & Consumer Collaterals
Creative Direction
Questions we answer
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Crusta
Digital & Web
Questions we answer
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Campaign Ideation
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Ongoing Brand Management
Go-to-market Planning
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